Provide recommendations and justification about which strategy Harriet should be approaching.

Harrietstartedherowncompany,”BestBoots”,in2020.Afterhavingtowalklongdistancesacrosscampustoteachhertutorials,Harrietdevelopedafootpainandinjury.Harriet’spodiatristsaidthatherconditionwasduetoherbootsnotofferingenoughsupport.”BestBoots’offerbootwearersmorecomfortwithoutcompromisingonstyle.However,Harriethasencounteredaconundrum.Harrietbelievesshehascreatedabootdesign,whichallowsherheeledbootstobeagile,fasterandcompletelyreducetheriskoffootinjuries.Whilenocompetitoriscapableofthistechnology,patentinganddevelopingherproductisveryexpensive.Assuch,Harrietwouldneedtomarkupherproductandnolongercompeteonalow-costbasis.Harriet wishes to seek your advice about what strategy she should approach.Using your knowledge from the course, explain the different types of competitive advantages. Then, discuss the different competitive advantages Harriet has the ability to achieve. Finally, using your knowledge of competitive advantage, provide recommendations and justification about which strategy Harriet should be approaching.

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