List the different roles in a buying center and analyze who would occupy the different roles of the buying center.

List the different roles in a buying center and analyze who (from your selected firm, nonprofit organization, or a government agency) would occupy the different roles of the buying center.

Justify the reason for selecting these job titles or departments for the various roles in the buying center. Which members of the buying center should the salesperson focus on when selling to your firm? Why? Explain how the buying process differs between organizations and consumers as it would be applied to the organization you have selected.

Submission Details:

Submit your analysis in a 4- to 5-page, excluding title and references Microsoft Word document, using APA style.