Describe the key features of marketing and communication elements

Branding and Communication (at least 75 words)

Describe the key features of marketing and communication elements:

• The use of color (combinations, locations)
• Text (families, variety of sizes, alignment)
• Multimedia (images, graphics, videos, etc.)
• Social media/communications

Part 2: Original Diagram

Consider what you learned about the organization of your research and develop your own proposed design for your client. Create an original wireframe and storyboard for your client’s home page. Visio is required.

• Design your wireframe for a website homepage.
• Include the location of the logo, navigation, main area for home page content, and other elements you feel are necessary.
• Identify and label key elements.
• Do not simply copy the design of the page you reviewed; create your own design.
• Actual content is not necessary! This should be aline drawing showing where items should be placed on the screen. Placeholders could be included.
• Your wireframe should look something like the image below, although of course with your own page organization and detail and relating to the client’s needs:

Original Image by: Paul Shryock, (CC BY-NC-ND 4.0) Image modified by cropping to focus on website wireframe example. Retrieved from https://creativecommons.org/licenses/by-nc-nd/4.0/

Provide additional written documentation to accompany your Visio wireframe. Elaborate on your design decisions, identify the key features, address important aspects of navigation, marketing, and communications.