Southwest airlines historical financial analysis
Historical Financial Statements (Income Statement, Balance Sheet and Statement ofCash Flows) from the 3 most current years southwest airlines. These should be downloadedfrom the SEC website. The financial statements must include horizontal (shownbetween the years) and vertical analysis (shown to the right of the last year ofhistorical data).
2. Ratio analysis for the ratios shown on Table 1 in the Guide to Case Analysis (CA) ofthe textbook:a. Profitability ratiosb. Liquidity ratiosc. Leverage ratiosd. Activity ratiose. Price-to-earnings ratiof. The changes between years are included in the calculations.3. Competitor ratios to compare with the ratios that were calculated in item 2. Theseshould be included on the same tab as the ratio analysis for the firm.
4. Financial analysis should include comparisons to the firms main competitor as wellas to the industry. How does the financial position of the firm influence the strategicdirection of the company? This section should not be used to define what each ratio
BUSI 690Page 2 of 6is rather it should clearly provide analysis based on the calculations as to the strategicchoices and implications of the firms financial position. A compare and contrastwith the main competitor should be included in this section of narrative.
