Explain the elements of the firm’s promotional mix.

Marketing Management Individual Project (MMIP): Communicate the Value Offering Assignment Instructions

Overview
Each student must complete an individual marketing project. Your first task is to select a project topic. No two students will work on the same product/service. This must be an existing product, service, or organization.
Instructions
The same project topic must be used in all installments. Each project installment must include a title page that has the name of the project topic in it. Each of the five questions should be numbered and written out in its entirety in the pages that follow. The entire document (all five questions, combined, but not counting references) should be at least 600 words (12-point Times New Roman font, double spaced), and include a separate references page. All content must show direct application to the topic and exclude definitions of terms and general explanations of generic marketing topics. The assignment should be submitted as a Microsoft Word document.
When completing an assignment for a given module, the student will assume the role of marketing manager for the selected organization. All student responses must be based on research. View the entire course textbook (all chapters) as a resource for the assignment, meaning it may be necessary to locate assignment-related material in chapters other than those corresponding with the module in which the assignment is located. While the effort has been made to ensure that all material necessary for assignment completion is found in the textbook, contact the instructor immediately if information needed to complete the assignment cannot be located in the textbook. The instructor will then provide instructions on locating the required material. Quotes must be minimized and long quotes (40 words or more) avoided. Outside sources to be cited include scholarly marketing journals (Journal of Marketing, Journal of Marketing Research, Journal of Consumer Research, etc.), practitioner publications, and the course textbook. Assignments must be submitted though Turnitin.
Questions
Q1. Explain the elements of the firm’s promotional mix. (Ch. 13)
Q2. Explain whether a push or pull promotional strategy will be used, or a combination of both. (Ch.13)
Q3. Discuss the firm’s use of digital, mobile, or social media marketing. (Ch.13)
Q4. Explain your approach to advertising execution. (Ch. 14)
Q5. Explain the organization’s use of sales promotion, public relations, live events, publicity, or personal selling. (Ch. 14)

Compare and contrast economic challenges and incentives among health care’s organizational models such as the licensing agency you have selected.

Prior to engaging in this discussion, please read Chapter 17 in the text and review any relevant Instructor Guidance.  It is suggested that you review the recommended articles to glean any helpful information. To begin you initial post, research one of the health profession licensing agencies in your state. Analyze and comment on the role this professional licensing group plays in the creation of policy within the profession as well as the impact those policies potentially have on the economics of health services. Then, specifically look at the composition of the licensing agency’s board of directors. Describe the present composition of the board membership. Evaluate the social-cultural issues that might influence health economics in your state based on the diversity of the board in question. Is the present composition a fair representation of the community the board is supposed to serve? What, if any, consumer representation exists on the board? Compare and contrast economic challenges and incentives among health care’s organizational models such as the licensing agency you have selected.

Why you do think our health care system is so broken?

Answer the following questions using at least 200
One reference for document at least

Why you do think our health care system is so broken? What can be done to make is possible for everyone to receive access to the same resources?

Examine the service qualities of the leadership pattern modeled by the life of Jesus.

The purpose of this final reflective paper is to look back at what you have learned during the past weeks and to reflect on it while applying it to your current and future leadership. This is not a book review! It is your personal analysis, synthesis and reflection of WHAT you have learned in this course and HOW you will use the knowledge in practicing leadership from a Jesus based servant-oriented lens.

Below are details about the structure and content of this paper. Be sure to read through this carefully, constructing your paper as to answer the questions asked in each section.

Plagiarism, ghostwriting and sloppy APA adherence are simply unacceptable for a 3rd year University course. If you are struggling with your assignments or do not understand the requirements, it is your responsibility to get clarity and assistance from your professor or writing coach before the assignment is due. (See Moodle Resources in LDRS 300 for additional helps)

DETAILS:
This paper is 7 – 9 pages long. – 2% per page deductions for too many or not enough pages.
Title Page – APA format.
I. Introduction: ½ – 1 page – outlines what the paper is going to discuss.
II. Main Body of Paper: 5 – 6 pages
You must include the following:

1. Theory:
   Choose Four (4) of the Course Learning Outcomes listed below that has impacted you and which will better your servant leadership skills now and in your future.
   You must only use LDRS 300 course material or personal experiences in your as sources for your writing or examples. Sources not used in LDRS 300 will not be accepted.
   Course Learning Outcomes:
2. Knowledge and its application
   Develop an understanding of Jesus as a model leader who served God and others.
   Articulate a personal understanding of leadership-as-service based on His model.
3. Cognitive complexity
   Examine the service qualities of the leadership pattern modeled by the life of Jesus.
   Develop a comprehensive approach to applying these qualities in terms of four domains of leadership, including the leader’s character (Heart), assumptions (Head), behaviors (Hands), and disciplines (Habits);
4. Inter-personal and Intra-personal wellness
   Develop a holistic awareness of how to serve both self (that is, as practices of self-care) and others by living out the patterns of leading as an act of service as modeled by Jesus.
5. Spiritual Formation
   Identify the values and character qualities Jesus modeled as a leader and evaluate them in relation to your own personal values and how you live out your values as a leader.
6. Social Responsibilities and Global Engagement
   Develop a commitment to a service leadership approach characterized by the informed and ethical reasoning, respect for the dignity and rights of all persons, and respect for creation and its sustainable use and care exemplified by Jesus and his way of leading.
7. Leadership
   Develop an understanding of how leaders can serve others and build cultures of service to others within and outside their organizations when applying the model of Jesus as leader.
8. Your Practical Applications:
   How will you use the 4 Course Learning Outcomes, you have chosen to write about in your Leadership now and in your future career? (If you do not see a use for any of the Course Learning Outcomes then explain why not.)
   Give examples from LDRS 300 course sources or personal experiences.
   In what ways do you see the 4 Course Learning Outcomes you wrote about create an environment for success?
   Give examples from LDRS 300 course sources or personal experiences.
   What challenges in using these practices, concepts or theories do you anticipate?
   Give examples from LDRS 300 course sources or personal experiences.

Explain the concept of the marketing management topic selected for your paper

Discussion Assignment Instructions

Original Post
You will create an original post in response to one of the available topics for each discussion.
Instructions:
Title your post according to your selected topic.
In at least 600 words, discuss your topic by addressing the following items:
Explain the concept of the marketing management topic selected for your paper (Your textbook is a good source for this section).
Examine at least 1 practical application/example for your topic. This must involve the mention of a specific industry or organization, explained in sufficient detail.
Formulate a question for classmates about your topic that your classmates will respond to.
Have a separate heading for each of these 3 sections. Use the headings as highlighted above in bold.
Use two scholarly sources in addition to the course textbook.
Use current APA format.
Replies:
You must respond to at least 2 of your classmates’ original posts with a reply of at least 250 words. Your replies must do the following:
Answer the question posed by the classmate.
Respond to the practical example in the classmate’s post with a practical example that differs from the one in the classmate’s post.
Reference at least 1 scholarly source in addition to the course textbook.
Note about Responses: Seek to understand your classmates’ posts (including the marketing management theory, the facts presented in their posts, their points of view, and their real-world examples). Aim to communicate your own understanding of relevant facts, your values, and your perspective of the topic.

Post-First
This course utilizes the Post-First feature in all discussion assignments. This means you will only be able to read and interact with your classmates’ posts after you have submitted your post in response to the provided prompt.

What are some major differences in the health of populations living in high-income countries compared with the health of populations living in low-income countries.

Answer the following questions using at least 75 words per question
One reference for document at least

1. What are some major differences in the health of populations living in high-income countries compared with the health of populations living in low-income countries.
2. How is global communication changing health care globally?
3. Why is mental illness referred to as a “hidden epidemic” in society?
4. How do the theorist help us understand illness and health care?

discuss whether economies are moving toward private ownership and how.

Please answer each question thoroughly. Research must be done where applicable. Your grade is contingent upon the in-depthness of the responses given. The minimum/maximum length of this paper is four pages. 
There are three quizzes each quiz has questions that should be answered in a 4 page maximum essay. 

 Quiz 1 

1. Explain the impact of the recent hurricane/disasters to the import export system.
2. You have a manufacturer company that produces tennis shoes (XY2 Company). You have decided that you will like to market your product to Indonesia. Determine the differences in attitude, values, and norms: relationship with the U.S, regarding business operations, and how to alleviate any barriers that may exist in doin business with your company.
3. You are the CEO of a cough syrup company (666 Cough Syrup). Taking into consideration the legal and political system, the cultural barriers  and the language barriers, how would you market your cough syrup to China? Give specific details on
   marketing promotion, distribution, and packaging. 

Quiz 2

1. China is the largest country in the world. You are thinking about marketing your product in their country. Your information must be current (NLT 2008). You are to conduct a COMPARATIVE ANALYSIS between China and the United States.
   You are to determine the population of China, the mean gross income, the gross national product
   (GNP). It is suggested that you display your information in a table format however do
   not forget to cite your source.
2. Choose two countries from Africa and two countries from Asia. Conduct a COMPARATIVE ANALYSIS with inflation rates, interest rates, exchange rates in comparison with the United States. discuss the economic system of these countries. whether they are mixed economies, etc, discuss the economic slowdown and what factors
   could have contributed to it. discuss whether economies are moving toward private ownership and how.
3. You are the owner of a tennis shoe company. Taken into consideration all of the issues presented in question 2, would you expand your market to the four countries in question 2. If so, what steps would you take relating to political policies, legal environment behavioral practices, and economic environment to gain access. 

Quiz 3 

1. One of the Eastern Bloc countries has resulted in a transition from a command economy to a market economy. Explain the process, incentives, decontrols Hungarian’s government has/had to put in place to transition to a market economy. How long you think this process will take? As a manager,
   at what stage would you try to market your
   product/service to this country? Explain.
2. With regards to the various agreements/treaties discussed: EU, WTO, NAFTA, CARICOM, APEC. MERCOSUR, discuss any pending applications,
   advantages/implications for trade with the US and determine the mean GNP or GNI

perform a hypothesis test to determine if the proportion of people in the UK who agreed with the statement is different from that of the US

Q.A random sample of 900 people in the UK were asked to respond to this statement: “the country’s future economy is positive”. Of these sample people, 594 agreed with the statement. When the same statement is was presented to a random sample of 900 people in the US, 540 agreed with the statement.
a) Using a 1% significance level, perform a hypothesis test to determine if the proportion of people in the UK who agreed with the statement is different from that of the US
b) Determine the p-value
Q2: Given the following null and alternative hypotheses
H :σ 2 ≤ σ 2
0 1 2
H :σ 2 > σ 2
1

and the following sample information

Sample 1 Sample 2
Sample size = 13 Sample size = 21
Sample variance = 1450 Sample variance = 1320
Test the hypothesis at 5% level of significance and indicate whether the null hypothesis should be rejected.

The following statement was posed to a random sample of 900 people in the United Kingdom: “the country’s future economy is optimistic”. 594 individuals in the sample agreed with the statement. When a random sample of 900 people in the United States were given the identical statement, 540 agreed with it.

a) Using a 1% significance level, perform a hypothesis test to determine if the proportion of people in the UK who agreed with the statement is different from that of the US
b) Determine the p-value

Discuss how quality measures and pay for performance affect patient outcomes.

Topic 2: Current Trends In Nursing Practice

Objectives:

Describe the role of nursing in the reformation or restructuring of the health care delivery system.
Predict how the nursing profession will grow or transform in response to emerging trends.

Assignment 1
Explain how interprofessional collaboration will help reduce errors, provide higher-quality care, and increase safety. Provide an example of a current or emerging trend that will require more, or change the nature of, interprofessional collaboration.
Assignment 2
Describe one innovative health care delivery model that incorporates an interdisciplinary care delivery team. Explain how this model is advantageous to patient outcomes.
Assignment 3

Health Care Delivery Models and Nursing Practice
Examine changes introduced to reform or restructure the U.S. health care delivery system. In a 1,000-1,250 word paper, discuss action taken for reform and restructuring and the role of the nurse within this changing environment.
Include the following:
Outline a current or emerging health care law or federal regulation introduced within the last 5 years to reform or restructure some aspect of the health care delivery system. Describe the effect of this on nursing practice and the nurse’s role and responsibility.
Discuss how quality measures and pay for performance affect patient outcomes. Explain how these affect nursing practice and describe the expectations and responsibilities of the nursing role in these situations.
Discuss professional nursing leadership and management roles that have arisen and how they are important in responding to emerging trends and in the promotion of patient safety and quality care in diverse health care settings.
Research emerging trends. Predict two ways in which the practice of nursing and nursing roles will grow or transform within the next five years in response to upcoming trends or predicted issues in health care.
You are required to cite a minimum of three sources to complete this assignment. Sources must be published within the last 5 years, appropriate for the assignment criteria, and relevant to nursing practice. 
Prepare this assignment according to the guidelines found in the APA Style Guide, located in the Student Success Center.
This assignment uses a rubric. Please review the rubric prior to beginning the assignment to become familiar with the expectations for successful completion. 
You are required to submit this assignment to LopesWrite. A link to the LopesWrite technical support articles is located in Class Resources if you need assistance. 

What is the purpose of the documentary?  

The Principles of Pleasure Trailer
(If you have Netflix, you can watch the documentary on your own account. If you don’t have a Netflix account, you can find the entire documentary in the recording.

use these questions to create (2-3 paragraphs) for your Live Session Reflection assignment:
Title of the documentary  
What is the purpose of the documentary?  
What is the main message the director wants to get across to the audience? 
Did you know anything about the subject before you watched the documentary?  
What did you expect to see?  
What have you learned from it?  
Was there anything that surprised you?  
What are the drawbacks of the documentary? 

Dropping Sperm Count in Western Countries 7:44 min (Minimum 3 paragraphs)
ABC News’ Trevor Ault looks at male infertility and research that finds sperm counts have dropped by 50% since the 1970s.

Entire Group Videos: Please write your reflection on all 3 videos as one topic.
The Gottman Institute – Four Horsemen of the Apocalypse 2:13 min
The Gottman Institute – The Emotional Bank Account 2:19 min
The Gottman Institute – The Easiest Way to Improve Your Relationship 2:09 min