MGT 540 Marketing Management Paper

MGT540: Marketing ManagementModule Assignment: Marketing Brand Management ProposalThe Purpose and ContextThis assignment will help you to be able to assess a target market, create a marketing plan and manage thepublic relations of a company. Case ScenarioLife Water is a multi-million-dollar bottling water company that is 150 kilometers outside of Los Angeles,California. Their local community is complaining that they are using too much water during California’scurrent drought.Life Water’s plant manager, Zara Leono, said on her personal social media page: “The water bottling industryis not the one who uses the most water because all of the other beverages use more water to grownadditional products that are needed to create their beverages. We just sell water.”Ms. Leono’s statement received mixed reactions, from Life Water’s critics. This is a critical time for Life Waterbecause they have recently spent five million dollars creating a greener company and Life Water is justabout to relaunch their elite product line, Tranquil Water, with a new bottle that is made from bioplastics.You were chosen by the marketing team to create a marketing plan that includes the benefits of thebioplastics as well as a logo for Tranquil Water. In addition, Life Water wants you to include a PR plan thatwill promote the company’s greener plans and manage the backlash from Miss Leono’s comments.Assignment Instructions1. Using relevant industry information, create a marketing proposal that includes a new logo andslogan for Tranquil Water, make sure to emphasize its use of bioplastics. (65%)2. Create a social media PR campaign that promotes Life Water as a greener company, while alsomanages Miss Leono’s comments. (35%)Requirements1. 3,500 – 4,000 words (Titles, Sub-titles, Table of Content and References are NOT included in the word count) with APA Format2. Double-spaced (2.0) or One and a Half (1.5) spaced3. 12 pt. Times New Roman font4. Page Number (footer, right bottom corner)5. 4 major sections: Table of Content, Title Page, Main Body, References

A designer furniture and accessories company/ | Computer systems architecture

 
Your team has been assembled to provide Information Technology consulting services to a newly formed fictitious company.
Your team is to select one the following:

A semi-custom designer jewelry company
A designer furniture and accessories company
A specialty sporting accessories company (hiking, climbing, water sports, etc.)
An urgent medical care company
An automotive accessories company
An upscale cooking supplies company
A medical supply company
Other (requires instructor approval)

This medium-sized company was formed by combining several smaller companies within the same industry into a single entity. Each of the smaller companies had their own IT system, and some were not so good, usually because the systems were cobbled together from different sources over the years. The new organization intends to avoid that undesirable outcome.
This organization intends to bring all of the disparate systems together into one comprehensive system. The plan is for another team to implement an ERP system such as SAP or PeopleSoft as the core application for managerial control. That part of the transition will be outsourced to another team and is NOT part of your groups charter.
Your team was assembled by selecting individuals from some of those smaller companies described above, so you have never worked together before. Also, the levels of experience and training for the various team members can be quite variable.
Your mission is to develop an overall systems architecture plan from top to bottom for the new organization. This will involve several different platforms from the data center to the smartphone level including some levels in between. You may or may not be concerned with the specific source or brand name for a platform or subsystem as your team sees fit.
The team needs to consider all the possible roles that need to be supported in this organization that includes light manufacturing, procurement, sales, distribution, and customer support. A good portion of the sales staff will operate from mobile platforms while traveling to customer sites. The primary business channel is wholesale to other businesses but the organization intends to provide some in-house retail operations through brick mortar facilities as well as online operations.
The overall assignment is to develop a comprehensive plan for the systems architecture for this fictitious organization in a form that would be appropriate as a PowerPoint slideshow for management. You may consider this as the means of presenting your conceptual plan.

Multpile choice | Psychology homework help

TEN QUESTIONS MULTIPLE CHOICE!
 
1. Biopsychology includes all of the following subfields EXCEPT
 
 
 
A.a) Neuroanatomy 
 
 B.b) Pharmacology 
 
 C.c) Psychotherapy 
 
 D.d) Genetics
 
 
 
2. The neurotransmitter Acetylcholine is associated with which receptor?
 
A.a) Muscarinic and nicotinic 
 
 B.b) NMDA, APPA, and kainite 
 
 C.c) H1, H-2, and H-3 
 
 D.d) GABA-A and GABA-B
 
3. True or False: The complete network of all nerve cells in the human body is divided into two systems, the central nervous system (CNS) and the peripheral nervous system (PNS).
 
True
 
 False
 
4. The control of hormonal release by the pituitary gland works predominantly on the basis of
 
A.a) Negative feedback 
 
 B.b) Growth hormone 
 
 C.c) Follicle-stimulating hormone 
 
 D.d) Prolactin
 
 
 
5. If you took a second to count every neuron in an average adult human brain it would take over:
 
A.a) 30,000 years 
 
 B.b) 10,000 years 
 
 C.c) 1,000 years 
 
 D.d) 100 years
 
6. According to Descartes, the site at which the mind and body interacted in the brain was the:
 
A.a) Pituitary gland 
 
 B.b) Hypothalamus 
 
 C.c) Pineal gland 
 
 D.d) Lateral ventricles
 
7. The discovery of the Golgi technique was important in the advancement of brain anatomy because:
 
A.a) It only stained axons enabling the brains pathways to be mapped out 
 
 B.b) It was the first stain that worked on brain neurons 
 
 C.c) It caused brain cells to fluoresce 
 
 D.d) It only stained a small number of brain cells in any piece of tissue
 
 
 
8. The person who discovered the chemical basis of neurotransmission was:
 
A.a) Otto Loewi 
 
 B.b) Charles Sherrington 
 
 C.c) Luigi Galvani 
 
 D.d) Ramon y Cajel
 
 
 
9. During the neurons resting state, large amounts of positive ______ ions are found in the extracellular fluid, whereas relatively more positive ______ ions are found inside the cell.
 
A.a) Chloride, anions 
 
 B.b) Sodium, potassium 
 
 C.c) Potassium, chloride 
 
 D.d) Sodium, lithium
 
 
 
10. When the action potential reaches the axon terminal it stimulates the release of neurotransmitter by causing ______ to fuse with the axonal membrane.
 
A.a) Calcium ions 
 
 B.b) Sodium ions 
 
 C.c) Cyclic AMP 
 
 D.d) Synaptic vesic
 

I need this by midnight due to some one on this site took a hand

Assignment 3: The Mozart Effect
In this assignment, you will read an article about the Mozart effect and identify various parts of the research process. This exercise will help you learn how to read a research article and to understand the research process.
Read the following article:
In your article summary, respond to the following questions:

State the research hypothesis in your own words. Identify the independent and dependent variables.
What were some variables the researchers controlled in their study? Why was this necessary?
What evidence do the researchers offer as a test of their hypothesis? Is this evidence empirical (observable)? Is it valid?
What explanation do the researchers offer for their findings? Does the evidence justify this explanation?

Read the following article:
Jenkins, J.S. (2001). The Mozart effect. Journal of the Royal Society of Medicine, 94, 170-172.
Based on your readings, respond to the following:

Do you think there is any merit in the study (Rauscher, Shaw, Ky, 1993)? Give three reasons for your position.
Does the study take individual differences in spatial ability into account? Explain your answer.
What are two ways in which the experiment could be modified to make the results more generalizable?

Write a 5–6-page paper in Word format. Apply APA standards to citation of sources. Use the following file naming convention: LastnameFirstInitial_M1_A3.doc.
By Week 1, Day 7, deliver your assignment to the M1: Assignment 3 Dropbox.

Assignment 3 Grading Criteria

Maximum Points

Accurately identified and described the research hypothesis and variables studied in the research article. Identified any control variables, and explained the necessity of controlling them.

12

Evaluated validity of the evidence presented as a test of the hypothesis in the research article.

12

Evaluated interpretation of results in the research article.

12

Critically assessed the merit of the research study providing at least three reasons.

12

Evaluated whether the test took into account individual differences in spatial ability giving reasons.

12

Suggested at least two ways to modify the experiment to make the results more generalizable.

20

Wrote in a clear, concise, and organized manner; demonstrated ethical scholarship in accurate representation and attribution of sources; displayed accurate spelling, grammar, and punctuation.

20

Total:

100

Comment karen | Nursing homework help

 
 I NEED A POSITIVE COMMENT BASED IN THISARGUMENT. BETWEEN 150-200 WORDS
 
A person can be at risk for poor health but not considered vulnerable (Maurer, pg. 528). A person’s lifestyle, life choices, or disease processes that they are presented with can place them in the at-risk group for poor health. A middle aged employed male patient who is obese, has hypertension, and a smoker is at risk for poor health due to the fact that there are life choices and medical treatments available.  A vulnerable group is one that is more apt to develop and health problem, but have a difficulty accessing health care and the outcome is a shorter life span (Maurer, pg. 528). A group that is part of the vulnerable population is the poor, homeless, disabled, mentally ill, very young, and very old (Maurer, pg. 528). A single mom with a new baby who is homeless would be a part of the vulnerable population.
The vulnerable population group can create a spiral affect within itself. If a family becomes poor; they can become homeless. If they have a young child or an elderly parent within the family dynamics, then the situation becomes that much worse. If one of the individuals within the household has a mental illness or is disabled, then the effects are even more increased. This group has a hard time obtaining basics and thus may need to choose between seeking medical care and these basic necessities (Maurer, pg. 530).  If there is a way to help break this cycle, then that would be beneficial to humanity as a whole and worth advocating for these vulnerable population groups. There is a need for a way that this group doesn’t need to choose between food and medical care. The system that is in place is broken. There has to be a better solution to help this vulnerable population.
Reference:
Maurer, Frances, Claudia Smith. (2013). Community/Public Health Nursing Practice, 5th Edition. Saunders, 102012. VitalBook file.
 
 
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Ld13_discussion question | Human Resource Management homework help

 
Follow these requirements when writing the  
 
Below are general guidelines when doing the assignment
 
1.     The body of the must be 2-3 pages.
 
2.     The Discussion forum Question  must start with a short introductory paragraph which includes a clear thesis statement. The thesis statement must tell readers what the essay will demonstrate
 
3.     The Discussion forum Question   must end with a short paragraph which includes a conclusion. The conclusion and thesis must be consistent.
4.     The Discussion forum Question   must logically develop the thesis in a way that leads to the conclusion, and must be supported by facts, fully explained concepts or assertions, and persuasive reasoning.
5.     The Discussion forum  Question   must address all subtopics outlined above. At least 20% of the essay must focus on subtopic six, listed above (your evaluation of the various pros and cons about the policy).
6.     Use your own words. While brief quotes from sources may be used, altogether the total amount of quoted text must be less than five percent of the body of your essay.
7.     When you use someone elses words, they must be enclosed in quotation marks followed by an APA in-text short citation (author, year, and page) to your source. The in-text citation must correspond to a full APA citation for the source on the reference page at the end of the essay.
8.     When you express someone elses ideas, arguments, or facts in your own words, your statement must be followed by an APA in-text short citation (author, year, and page) to your source. The in-text citation must correspond to a full APA citation for the source in the reference page.
9.     The form of the title page, the body pages, and the reference page must comply with APA style. Additionally, the title page must include the course number and name, the instructors name, and the date submitted.
10.   The essay must use logical paragraph and sentence transitions, complete and clear sentences, and correct grammar, spelling, and punctuation.
 
 
 
 Deadline Wed 23 April noon time + 2 posts later 

Capella University Change Leadership Discussion

IntroductionIf an employer does not engage in intentional religious discrimination, should the employer still be concerned about religious discrimination? An employer must be proactive in evaluating and implementing workplace policies, so that they do not have unintended negative impacts on an employee’s ability to exercise his or her religious beliefs. This level of proactivity also includes making accommodations for employees who need them. Religious accommodations must be reasonable and not cause undue hardship on the employer, however. The EEOC considers the following factors when determining whether or not an accommodation constitutes an undue hardship on an employer:The burden the accommodation places on the employer. The cost of the accommodation.Discrimination in the workplace can take many different forms. Some are obvious (for example, sex, race, or national origin). Other forms of discrimination are less obvious (for example, age, pregnancy, language, sexual preference, or disability). As an HRM professional, you are responsible for structuring and communicating an organization’s discrimination policies and procedures—the proactive strategies that are aimed to protect the company and its employees—as well as the reactive procedures to follow in response to violations. Your boss has tasked you with developing a general discrimination policy for CapraTek, as part of a Management Plan Job Aid that addresses one form of discrimination.InstructionsStructure your job aid as follows:Describe the one form of discrimination that your plan will address; include the sources of the legal requirements that prevent this form of discrimination. Develop a general discrimination policy statement for CapraTek for a specific category. Explain the rationale.?Propose how the discrimination policies will be communicated, including relevant legal notices (i.e. employee handbook, meetings, etc.).Recommend the training that would be needed to support the existing CapraTek Employee Handbook Section on Discrimination and Harassment [PDF].Support your main points with credible evidence.?Capella University Library.Evidence and APA.

UC Access Control Countermeasure Analysis Annotated Bibliography

This assignment will be one of several throughout the Ph.D. program that we use to help you prepare for the dissertation process. One of the core competencies necessary to succeed in a doctoral program is the ability to identify other research that pertains to your own. This means you’ll have to identify related research, read the papers, and assimilate prior work into your research. An annotated bibliography helps you develop and hone these research skills.Your paper must be in a correct APA format, use correct grammar, and will need to include at least five (5) resources, ALL of which must:1) Be current. Published within the last few years.2) Be peer-reviewed.3) Relate directly to defense in depth in the context of protecting National Infrastructure.Remember that an annotation is not the same as an abstract. Abstracts are descriptive. Your annotations are to be evaluative and critical. Give me enough information for me to decide if I’m interested enough to read the paper, and also how you perceive the paper. Do not go skimpy on these annotations, but DO NOT write too much here. Quality is far more critical than quantity. This exercise is for each of you to demonstrate that you can identify, categorize, and digest multiple research papers.Every resource you choose must be peer-reviewed. That means the paper must have undergone a formal peer review before being published in a journal or presented at a conference. You must ensure that your resources have undergone rigorous reviews. In most cases, you can find out the review process for a conference or journal by visiting the appropriate web site. Do not merely assume that a resource is peer-reviewed – check it out.Here are a few URLs with additional information: (I strongly suggest that you look at these. Really.)

Assignment 2: analyzing religions | Psychology homework help

Assignment 2: Analyzing Religions
The US culture has a broad spectrum of religious affiliations and religiosity. As a result of interacting with people who share similarities, people seldom evaluate the main premises of other religions. This assignment will give you the opportunity to explore two religions that are new to you.
Using Argosy University online library resources, identify and research

Two religions which are unfamiliar to you.
Select two peer-reviewed academic resources on these selected religions.

Based on your research, complete the following:

Compare and contrast these religions from an anthropological perspective.
Describe the history of the religion. Be sure to include the following:

When and how it was first founded
Details of initial leaders of the movement and spread of the religion

Explain the main principles of each religion’s belief systems, the religious texts—if utilized—and the significant practices.
Examine the role religious leaders have in these religions as well as the roles devotees or followers play.
Describe how the religions view at least three varying social norms or cultural issues.
Examine how these two religions coexist in a globalized world.

Support your statements with examples. Be sure to include a list of scholarly references.
Write a 3–4-page paper in Word format. Apply APA standards to citation of sources. Use the following file naming convention: LastnameFirstInitial_M4_A2.doc.
By Wednesday, February 6, 2013, deliver your assignment to the M4: Assignment 2 Dropbox.

Assignment 2 Grading Criteria

Maximum Points

Compared and contrasted two world religions from an anthropological perspective and provided well-researched information on their histories, main principles, and practices.

36

Evaluated these two religions in the context of a globalized world and included a detailed explanation of their varying social norms and cultural issues.

32

Supported your statements with relevant examples and additional scholarly references.

12

Wrote in a clear, concise, and organized manner; demonstrated ethical scholarship in accurate representation and attribution of sources; displayed accurate spelling, grammar, and punctuation.

20

Total:

100

through the left side navigation link.

Nursing. | NRNP 6640

In a 2- to 3-page paper, address the following:

After watching Episode 1, describe:

What is Mr. Levy’s perception of the problem?
What is Mrs. Levy’s perception of the problem?
What can be some of the implications of the problem on the family as a whole?

After watching Episode 2, describe:

What did you think of Mr. Levy’s social worker’s ideas?
What were your thoughts of her supervisor’s questions about her suggested therapies and his advice to Mr. Levy’s supervisor?

After watching Episode 3, discuss the following:

What were your thoughts about the way Mr. Levy’s therapist responded to what Mr. Levy had to say?
What were your impressions of how the therapist worked with Mr. Levy? What did you think about the therapy session as a whole?
Informed by your knowledge of pathophysiology, explain the physiology of deep breathing (a common technique that we use in helping clients to manage anxiety). Explain how changing breathing mechanics can alter blood chemistry.
Describe the therapeutic approach his therapist selected. Would you use exposure therapy with Mr. Levy? Why or why not? What evidence exists to support the use of exposure therapy (or the therapeutic approach you would consider if you disagree with exposure therapy)?

In Episode 4, Mr. Levy tells a very difficult story about Kurt, his platoon officer.

Discuss how you would have responded to this revelation.
Describe how this information would inform your therapeutic approach. What would you say/do next?

In Episode 5, Mr. Levy’s therapist is having issues with his story.

Imagine that you were providing supervision to this therapist, how would you respond to her concerns?

Support your approach with evidence-based literature.

Note: The College of Nursing requires that all papers submitted include a title page, introduction, summary, and references. The Sample Paper provided at the Walden Writing Center provides an example of those required elements (available at http://writingcenter.waldenu.edu/57.htm). All papers submitted must use this formatting.