Critically discuss how Toms Shoes One-for-One program is a socially responsible act?
A Shoe for a Shoe, And a Smile
US-based TOMS Shoes created an out-of-the-box solution to its objective of helping people even while running a for-profit business. The company founded on the principle that it would give away one shoe to a poor child for free, for every shoe it sold. This case study looks at how TOMS Shoes made a cause the center of its activities, even as the cause itself contributed to its revenues and profitability. And how it used social media for marketing.Blake Mycoskie created what can arguably be called a unique business model that combines both for-profit and not-for-profit philosophies. A native of Texas in the US and a serial entrepreneur, Mycoskie was travelling in Argentina in 2006, when he noticed poor children having to grow up without shoes, and facing a lot of hardship in the process. Deeply moved, Mycoskie returned home and founded TOMS Shoes, a company that made and sold, um, shoes of course. But with a twist.For every pair of TOMS shoes sold, the company would donate one pair to a child in need. This revolutionary concept was called One for One, and Mycoskie ensured poor children in different parts of the world got the benefit of its business. What made it work even better is the fact that a buyer, typically a young adult looking for an affordable yet cool pair of shoes, would feel good in the knowledge that his purchase has actually helped a poor child get a much-needed shoe for free. The business model worked perfectly, because the cost of the free shoe was built into the price of the one that is sold, making a seemingly charitable effort also contribute to its profitability.So far, the companys website states that it has provided more than 35 million pairs of shoes to children in 70 countries across the world, and this includes India as well. As long as people continue to purchase TOMS shoes, children in need will receive a pair in return. The shoes that the company designs and sells are based on the Argentine alpargata design.
In later years, Mycoskie expanded the One for One model to other products as well. In 2011, the company introduced eyewear. It followed a similar principle for eyewear as its shoes, but again with a twist. Instead of donating a pair of glasses for every pair sold, TOMS would use part of the profit from that sale to save or restore the eyesight of a person in developing countries. So far, the company website states, TOMS Eyewear has helped restore sight to more than 275,000 people. Further on, the concept was extended to other product categories as well.Mycoskie followed the same principle for his book as well Start Something That Matters. The cover of the book states: With every book you purchase, a new book will be provided to a child in need.While cause-related marketing is followed by many companies, at TOMS the philanthropic component is critical to the success of the for-profit business. The TOMS business model and its heavy focus on marketing and use of social media is innovative and unique.
Using Social Media to Tell the Story of TOMS
TOMS offers more than a comfortable and trendy pair of shoes. It is about status and a story to tell. Mycoskie realized the power of the TOMS story since the early days of the company and has focused on it ever since.
Its very clear when you go to the TOMS website, that there is a strong presence of social media links, such as Facebook, Twitter, YouTube, Pinterest, Instagram and Google Plus. Also, it has created a blog to share stories and educate others about TOMSs activities. Mycoskie realized the power of social media, which is less costly in comparison to the traditional advertising and fits better with his business model.
On top of that, many TOMS fans and consumers create their own digital content about their experiences with TOMS products and TOMS initiatives, allowing them to do much of the marketing for the company and spread the story.
The Future of TOMS
TOMS is no longer just a shoe company, it has expanded into other areas using its One for One business model. A for-profit business with a philanthropic component. The company is also actively looking for people to help them do this by offering grants to people with like-minded ideas.
It is expanding into many categories, including apparels, accessories and tech as well as expanding geographically. To keep the business model sustainable, it is of paramount importance to keep innovating and designing new products that appeal to worldwide consumers. On top of that, TOMS should closely monitor compliance of its activities and keep the promise of One for One.
TOMSs success in using social media in spreading its story and reaching a vast audience could be equally risky to its reputation and the whole business model in case of compliance and ethical issues as well as improper management of social media.
ReferenceNaeini, A., Dutt, A., Angus, J., Mardirossian, S., & Bonfanti, S. (2015). A shoe for a shoe and a smile. Business Weekly. https://www.businesstoday.in/magazine/lbs-case-study/toms-shoes-shoes-for-free-cause-marketing-strategy-case-study/story/219444.htmlAnswer the following questions:Social Responsibility at Toms Shoes
How is Toms Shoes One-for-One program a socially responsible act?
Which approach to social responsibility does Toms Shoes take (obstructionist, defensive, accommodative, or proactive)? Explain why you think so. Support your rationales with concepts from the course textbook.
Why should an organization be socially responsible?
Select a popular media source like a video or a website that covers a topic from the Cognitive Psychology text. Summarize the content of the source and Identify at least three peer-reviewed journal articles on the topic covered in the source.
Use the Popular Versus Scholarly Sources Worksheet [DOCX] to complete this assessment.
Select a popular media source like a video or a website that covers a topic from the Cognitive
Psychology text.
Provide a link to the source.
Summarize the content of the source using bullet points or a 4-6 sentence paragraph.
Identify at least three peer-reviewed journal articles on the topic covered in the source.
Compare and contrast information provided in the source with the three articles by answering the
following questions:
What information provided by the popular source is supported by research or information provided in
the articles?
What, if any, information in the articles conflicts with the popular source?
Do you consider the media source you selected to be valid? Why or why not?
What questions do you have about the topic based on your analysis?
Discuss how the topic you reviewed can be applied to the real world. Feel free to include a personal
example.
Important: Prior to submission, conduct a self-evaluation of this assessment using the scoring guide
and identifying the proficiency level for each criterion. Submit your assessment and the selfevaluation
(as a separate attachment). See below for more instructions.
Additional Requirements
Your assessment should also meet the following requirements:
Written communication: Written communication is free of errors that detract from the overall
message.
Resources: Use your course resources and at least three peer-reviewed and scholarly resources (no
more than five years old
How would you apply the tenets of Chinese Cinema to this film?
Discussion: Wo hu cang long (Crouching Tiger, Hidden Dragon) (Ang Lee, 2000, Taiwan)
Consider the following questions about Ang Lees Crouching Tiger, Hidden Dragon (2000) and share your comments in the thread below. Continue checking the discussion threads to read your classmates comments. Find opportunities to reply with your thoughts to their posts, so we can have a mutual exchange of ideas and engage in discussion together about the film. At the end of the week, your instructor will post additional research from various critics and film reviews, so be sure to view those as well.
How would you apply the tenets of Chinese Cinema to this film? Cite specific examples from the film to support your conclusions.
What are each of the characters searching for and what are their priorities? What is the path of the way that the women seem to find?
What are the lies that each character lives out of fear, uncertainty, or obligation?
What values do the Wudan masters teach their pupils?
What does the sword symbolize? What does it give to those who fight with it?
What questions, if any, do you have about the material from this unit?
Critically evaluate benefits of the long-term investment to CVC and Ista based on the Case study Ista: Digging deep into CVCs long-term investment
1. Introduction
Welcome to your assessment No. 2 Finance Course in the Master of Business Administration
Program. This assessment aims to ensure that the students can appraise, critically apply, and
utilize the new disruptive technologies strategy in the finance sector in the UAE.
In performing your analysis, carefully read the presented questions in the final part of this task.
Make sure you comprehend every item. Refer each question to one or more specific topics
presented in the classes that are, in your opinion, relevant to responding. Provide your reply
using the particular concepts and knowledge acquired on every topic that best addresses each
question.
2. Course Learning Outcomes
# CLOs PLO1 PLO2 PLO3 PLO4 PLO5 PLO6 QFE CLS
CLO2
Demonstrate a critical awareness of
knowledge issues, as the basis for
original thinking; encompassing
current processes of knowledge
production related to finance
x
KN3,SK1,
SK5, AR1,
SD2
CLS 1, CLS
2, CLS 5
CLO3
Critically apply advanced skills
required in research, analysis,
evaluation of complex ideas,
information, concepts and/or
activities related to finance
x x
KN2, SK4,
AR3, RC1
6. Assessment
Assessment Requirement:
Students are required to address the following questions related to the Case study Ista:
Digging deep into CVCs long-term investment.
1. Critically evaluate benefits of the long-term investment to CVC and Ista based on
the Case study Ista: Digging deep into CVCs long-term investment.
LO2 (15 points)
2. Critically analyze the changes in CVCs revenues and EBITDA during the
investment phase
CLO2 (10 points)
3. Examine the impact of the level of liabilities and interest payment obligations
during each new transaction financing and propose relevant recommendations to
ensure a better financial position.
How is this film typical of Noir? Provide an example from the film. Billy Wilders Sunset Boulevard Movie Discussion
Billy Wilders Sunset Boulevard Movie Discussion
Please watch Billy Wilders Sunset Boulevard (1950) by renting it on Amazon
After watching the film, please answer the following questions:
Screening Questions:
1) How is this film typical of Noir? Provide an example from the film. (3 pts.)
2) Where does the story differ from traditional hardboiled stories? Provide an example from the story. (3 pts.)
3) Why do you think the film received a controversial reception from Hollywood bigwig Louis B. Mayer, the head of MGM, who criticized Billy Wilder saying, You have disgraced the industry that made and fed you! You should be tarred and feathered and run out of Hollywood! upon watching the film at the premiere? (3 pts.)
4) What do you think Wilder wants us to takeaway from this film? In other words, what Wilder want us to think about or consider about the world we live in? Provide analysis from the film?
Analyse the financial statements of a banking or finance organization of your choice in UAE and evaluate the results using the relevant theories and concepts discussed in class. ( Min 3 theories- Ratio Analysis, CAPM, Cost of Capital etc)
1. Introduction
Welcome to your assessment No. 3 Innovation Course in the Master of Business Administration
Program. This assessment aims to ensure that the students can appraise, critically apply, and
utilize financial analysis as a mean of performance evaluation of business organizations.
In performing your analysis, carefully read the presented questions in the final part of this task.
Make sure you comprehend every item. Refer each question to one or more specific topics
presented in the classes that are, in your opinion, relevant to responding. Provide your reply
using the particular concepts and knowledge acquired on every topic that best addresses each
question.
2. Course Learning Outcomes
# CLOs PLO1 PLO2 PLO3 PLO4 PLO5 PLO6 QFE CLS
CLO1
Critically appraise a detailed body of
knowledge of recent developments
in finance and financial management
x x x
KN4, SK2,
AR3, SD1
CLS 1, CLS
2, CLS 5
CLO3
Critically apply advanced skills
required in research, analysis,
evaluation of complex ideas,
information, concepts and/or
activities related to finance
x x
KN2, SK4,
AR3, RC1
CLO4
Synthesize advanced problemsolving
skills to analyze highly
complex issues with incomplete data
and develop innovative solutions
and proposals relevant to finance
and financial management
x x
KN1,SK3,
RC2,
RC2,SD3
3. Assessment
Assessment Requirement:
Students are required to address the following questions by choosing an organization in
UAE with access to their financial statement (Last two years). You are required to take
approval regarding the organization you are selecting:
1. Examine the relevant literature related to the critical role of financial statement
analysis and its impact on the decision making of an organization.
CLO1 (5 points)
2. Analyse the financial statements of a banking or finance organization of your
choice in UAE and evaluate the results using the relevant theories and concepts
discussed in class. ( Min 3 theories- Ratio Analysis, CAPM, Cost of Capital etc)
CLO3 CLO 4(20 points)
3. Formulate suitable recommendations for improving the financial performance of
the selected organization and justify your answer based on your evaluation.
Mclane identifies three different strains of documentary in 1930s Britain. How do Housing Problem and Night Mail fit into this paradigm? Give specific examples from the films. Looking across the film industries in the U.S. and Great Britain, how would you describe the impact World War II had on documentary filmmaking?
Mclane identifies three different strains of documentary in 1930s Britain. How do Housing Problem and Night Mail fit into this paradigm? Give specific examples from the films
According to Mclane, what were some of the key differences between British and American documentaries from the 1930s? (3-5 sentences)
Looking across the film industries in the U.S. and Great Britain, how would you describe the impact World War II had on documentary filmmaking?
Examine the Fourth and Fifth Amendments and discuss the steps you would take to ensure that actions do not violate a citizens Fourth and Fifth Amendment rights
Journal: Fourth and Fifth Amendment Rights
Assume that you are in your chosen criminal justice profession, criminal investigator.
Examine the Fourth and Fifth Amendments and discuss the steps you would take to ensure that actions do not violate a citizens Fourth and Fifth Amendment rights.
2 to 3 pages
What might be the symbolism of Mount Rushmore in the film?
Consider the following questions about Alfred Hitchcocks North by Northwest (1959) and share your comments in the thread below. Continue checking the discussion threads to read your classmates comments. Find opportunities to reply with your thoughts to their posts, so we can have a mutual exchange of ideas and engage in discussion together about the film. At the end of the week, your instructor will post additional research from various critics and film reviews, so be sure to view those as well.
How would you apply the tenets of the Anti-Communist Films or Cold War hysteria reaction films to this film? Cite specific examples from the film to support your conclusions.
How does this film portray the theme of identity?
How would you examine Thornhills conversation with the Professor when he states I dont like the games you play. Explain what you think this conversation is really about.
What might be the symbolism of Mount Rushmore in the film?
What questions, if any, do you have about the material from this unit?
Examine the constitutional amendment or amendments that would relate to this situation
The Rights of Citizens
Overview
It is important to understand your responsibilities as a criminal justice professional when engaging with citizens. This assignment is broken into three parts and you must complete each part of the assignment.
Each part includes a text or video scenario to which you will respond by writing a 2 page paper for each scenario that examines specific information regarding the events using your knowledge of the United States Constitution.
Instructions
Part 1: Law Enforcement Officer Arrives at the Scene Scenario
An 18-year-old high school student walks to class carrying a backpack. He is stopped by the school security guard and his backpack is searched. A loaded handgun is discovered. The school security guard takes the student to the principals office. The principal calls the local police. In the state where the school is located, it is illegal to carry a concealed weapon without a permit and all weapons are prohibited on campus.
Officer Smith arrives at the school approximately 10 minutes later. Officer Smith takes a statement from the school security guard and searches the students backpack. He seizes the gun and places the student under arrest. Officer Smith then asks the student if he would like to make a statement to explain why he was carrying a concealed weapon on campus.
The student replies, What weapon? Thats not my backpack and I never saw that gun before.
The student is then transported to the local jail. However, on the way to the local jail, Officer Smith asks the student again why he brought a loaded gun on campus. The student admits that it was his gun and stated that he needed it for protection. Upon arrival at the local jail, the student is booked. Six hours later, the student is interviewed by a Detective Columbo. The detective reads the student his Miranda warning and asks the student if he would like to make a statement.
The student replies, No, I want a lawyer.
Write a 12 page paper in which you:
Examine the constitutional amendment or amendments that would relate to this situation.
Outline the appropriate procedures you would need to follow to comply with the associated amendments to ensure admissibility of evidence.
Evaluate the officers actions and determine whether his search, the students confession, and the weapon discovery were lawful and/or admissible. Provide a rationale for your opinion.
