How does the work in the portfolio demonstrate that you understand the goals of workplace writing?
Self Evaluation/Reflective Essay Assignment:
NEXT, write a 2-3 page Reflective Introduction to the Portfolio:
To help you write this, think about your knowledge of professional writing at the beginning of the semester. Look at all the reflections you have done in the course: Helpful writings might be your Midterm reflection, your reflection after the design project, group project reflection, showcase reflection. Any material you wrote in these can be shifted into this final reflection.
In this introduction to your portfolio, you need to discuss the following:
What you have accomplished in this course? What have you learned that will help you succeed in future writing situations? What assignment(s) did you find most helpful? What have you learned about writing in the workplace?
How does the work in the portfolio demonstrate that you understand the goals of workplace writing? How are these documents “usable”?
What is the most important lesson or lessons you have learned about writing in this course? What do you imagine you will use in other writing tasks in the future?
What have you learned about yourself as a writer over the course of the semester? You might think about how you felt about writing at the beginning of the course, and how you feel now. Be sure to discuss if you revised any of the projects and what you might have gained from that process. Don’t forget to write a brief conclusion!
What implications might there be with regard to reliability and validity of the exam?
500–700-word response total (not for each question):
Provide a response to these prompts:
You are a counselor in an agency setting. A new client has just been staffed to you for aftercare and you are investigating the client’s records. You learn that while inpatient the client took a depression inventory, and the resulting z score was +2. Assuming a normal distribution, what percentage of the population would score at or below that level? Assuming higher scores indicate higher levels of depression on this instrument, how would you interpret the client’s scores?
The Minnesota Multiphasic Personality Inventory (MMPI) is one of the most widely used instruments. Scales on the MMPI have uniform t-score distributions. One of the scales is called Ego Strength. Assuming you do not know anything more about the MMPI, interpret a t-score of 30 for a client who has reported thoughts of suicide.
On your final exam for your assessment course, your instructor reports that there was a positive skew with regard to distribution of scores. Describe what those scores might have looked like on this test. What are the implications for the group’s performance? What implications might there be with regard to reliability and validity of the exam?
Explain your organization’s risks and how you plan to deal with them. Use the Business Impact Analysis (BIA) model.
Please write a paper between 1000-2000 words covering the module topics in this course. Create a fictional company that you are the CISO for. Please craft a paper using the APA format to outline your cybersecurity plan to the CEO and the stakeholder. Allow the assumptions below to frame your cybersecurity plan.
Essential Topics: Be sure to put interest on these issues
Please reference your company product(s), primary means of communication, advertising, and sales/distribution.
What are your companies vulnerabilities? What are the threats to your company’s people, resources, and business model?
Explain your organization’s risks and how you plan to deal with them. Use the Business Impact Analysis (BIA) model.
Explain your plan to respond to an incident(s), be resilient throughout the incident, and recover from the incident?
Are there any costs that the company will have to pay for? If so, how will it get paid and what is the Return on Investment (ROI)?
Notes:
This paper must be formatted in APA Style 7th edition.
This paper must at least touch on every week of the course.
If you exceed 2000 words please use Appendices for a topic’s procedure and implementation details.
Please refer to the written assignment rubric on the start here tab for this paper.
combine opportunities/threats you identified, with Ford’s strengths/weaknesses in order to make suggestions on what decisions CEO Hackett needs to make.
Case: Ford: An Auto Company in Transition
Purpose
The individual written case analysis exercise is meant to assess:
1. Your critical thinking
2. Your understanding of businesses as interdisciplinary units
3. Your problem solving and decisional abilities, and
4. Your effective communication and writing skills
5. Your core business knowledge
To this end, students will be required to individually analyze a case and submit a written report for evaluation by the due date indicated in the syllabus.
Assignment
You have been hired as a consultant to help Ford Motor Company return to its glory days, when either Henry Ford or Alan Mulally ran the company. In doing so, you must produce a short report to Jim Hackett, Ford’s CEO, that conveys your observations of Ford’s current situation (situational analysis), and a proposal of strategic actions Ford should take to be the model automotive company of the 21st century. Thus, you task is to answer the following questions based solely on the information provided in the case:
1. Perform an analysis of Ford’s external and internal environments. As you do this, please make sure you organize your response by classifying external trends as opportunities and threats, and by classifying Ford’s internal environment as strengths and weaknesses. Because of the length of the report, select the most salient issues in your eyes. In addition, you must include at least three functional areas/value chain activities in your analysis of Ford’s internal environment (e.g., operations, marketing, and finance), and you must include issues regarding Ford’s financial situation.
2. Based on the external challenges (threats), positive external trends (opportunities), Ford’s limitations (weaknesses), and Ford’s strong suits (strengths) identified in point #1, provide 4 strategic suggestions for Ford’s executives to implement. In other words, combine opportunities/threats you identified, with Ford’s strengths/weaknesses in order to make suggestions on what decisions CEO Hackett needs to make. In your response, make sure you include both strategic actions related to business level strategy (how to compete) and corporate -level strategy (where to compete). Provide strong rationale for your choices.
Briefly describe two opportunities that you think, would provide Zara with continued growth over the next 5 years? Why?
International Marketing Case Analysis
This evaluation is worth 15% of your total course grade.
Attached is the case you will be analyzing, Zara and Inditex. You are being asked to summarize and analyze the case – clearly describing the major issues and providing analysis from the perspective of an International marketer. In addition, answer the questions below in a short essay style (paragraph) providing your reasoning. Your case summary and analysis should be approximately 3-4 pages in length (12pt font, 1.5 spacing).
All the information you need is in the case. You can read other sources for background but there is no need to create a bibliography. This is “your’ analysis – I am not interested in someone else’s thinking and opinions.
This case is about the international fashion industry. It also well demonstrates one of the fundamental problems in retailing – while first mover advantage with respect to innovative strategies in the industry can bring much success, competitors soon imitate. Resting on one’s laurels simply doesn’t work in today’s globally competitive marketplace.
The questions are:
What are the ways that Inditex ensures that “fast fashion” is truly fast?
Why would a retailer introduce their online stores country by country?
Why was Inditex slow to embrace online sales when they are so tech-savy in other ways?
Briefly describe two opportunities that you think, would provide Zara with continued growth over the next 5 years? Why?
In light of the pandemic and the required shift away from retail stores do you think Zara was ready for an online retail world? Briefly discuss?
You will be graded on the quality and correctness of your answers, English usage, and clarity of thought and structure of your response.
You will submit your answer, in a Word Document as part of your final test to the dropbox. The dropbox is enabled with Turnitin.
NB – Please write in your own voice and use your own words – read and think! Cutting and pasting quotes, phases and thoughts from outside sources will not be tolerated and will result in a zero grade. Also please do not use other Internet sources that purport to solve this case – Slideshare, Course Hero and other student papers – a Turnitin relationship to these types of sources will also result in a zero grade.
I encourage you to visit Zara’s website and if you can access the NYT’s article (link below) you can read it for further background (not required)
Let me know if you have any questions.
Zara International
https://www.zara.com/ww/
From The New York Times:
How Zara Grew Into the World’s Largest Fashion Retailer
From an unfashionable corner of economically disheveled Spain, Zara has conquered the “fast fashion” market by learning a new way to understand shoppers all over the world.
https://www.nytimes.com/2012/11/11/magazine/how-zara-grew-into-the-worlds-largest-fashion-retailer.html?smid=em-share
What risks or challenges might a manager encounter if they have not mastered these objectives? Explain.
Assignment Details
This assignment has three parts, as follows:
- Review the Terminal Course Objectives, accessed by clicking on the Course Information tab at the top of your screen, scrolling down to the “Course Objectives,” and then selecting “View class objectives.” How will accomplishing these objectives support your success in management? What risks or challenges might a manager encounter if they have not mastered these objectives? Explain.
- Societal marketing is on the rise as more companies consider the value proposition of their image beyond just the features and benefits of a product or service. Societal marketing takes into account issues such as the environment, fair trade, and the overall betterment of society. Select a company that exemplifies giving back to the communities in which it operates. Visit its corporate Web site to find out as much as possible about its contributions to society.
- Choose a product that you would like to improve upon; determine its current position in the life cycle. Find 2 current industry leaders related to this product, and share each mission statement available from each of their Web sites.
What are the technical advantages of optical fibers over other communications media?
What are the advantages of developing a website using a tool such as Artisteer or Joomla? Are there any disadvantages. Explain?
Linux is a free and stable operating system, which is a great advantage. What are the disadvantages of adopting it?
Give three reasons why Linux has become a popular server operating system.
Define Software Piracy. How if affect the software industry. Mention several forms of Software piracy. What is function of BSA and SIIA.
Define a ready-made software. What are the main elements to consider when purchasing ready-made software for an organization?
What is multimedia? What are the different media in multimedia?
Give five examples of how this technology can be used in training, customer service, and education.
What is VoIP? If you were a business owner, what factors would you consider to be important in order to switch to VoIP for your phone system?
What risks to organizations does the growing use of networks pose?
Explain the most important types of networks. (LANs, MANs, WANs, and PANs)
What are the technical advantages of optical fibers over other communications media?
Would an astronomy observatory 20 miles away from a city or town likely be able to get DSL service? Why?
What is BPL? Why is the technology potentially available to almost every home?
2) Have the courts and/or legislative bodies done enough to prevent racial bias from having an impact in death penalty cases? Why or why not?
Discussion prompt(s):
1) What is your reaction to the data presented here (and elsewhere in the module) about the distribution of executions in the U.S. by race of defendant and race of victim? What, if anything, stands out to you from these data?
2) Have the courts and/or legislative bodies done enough to prevent racial bias from having an impact in death penalty cases? Why or why not?
No more than 200 words
Explain the difference between period and regional style. Define personal style. Define iconography.
Watch the video: Van Gogh’s Bedroom. Summarize the features of style in Vincent van Gogh’s Bedroom. Identify and describe the colors, lines, texture, pattern, shape, and space. Explain the emotional mood that the artist creates with these visual elements.
· Explain the difference between period and regional style. Define personal style. Define iconography.
· Watch the video: Why Look at Art? Explain why it is important to look at art.
Does the way we think about creativity in marketing need to change because of these new roles?
What Creativity in Marketing Looks Like Today?
What is creative about marketing? Is it more creativity or new ideas? Is a creative marketer more like an artist or a business person? Traditionally, the term “marketing creative” has been used to describe the words and pictures that go into ad campaigns. But marketing, like other business tasks, has become more difficult and complicated. Marketers basket random need to know how to analyze data, understand how customers feel, and design products. Does the way we think about creativity in marketing need to change because of these new roles?
