Discuss the relationship between actor and audience in the staged performances.
Topic #3
View the following different presentations of Viola’s “Ring Soliloquy” from Shakespeare’s Twelfth Night. The first two examples are given out of the context of a staged play or film and include information about the scene and plot; the next three are all staged play examples; and the final two are film adaptations.
Isolated Monologue
The Monologue Project- Twelfth Night- Viola (Links to an external site.)
Discovering text in the moment: Twelfth Night/Viola as performed by Judi Dench (Links to an external site.)
Staged Monologue
Viola/Cesario Monologue from Twelfth Night (Links to an external site.)
Twelfth Night, Act II, Scene 2 (Links to an external site.)
Viola Monologue – Twelfth Night, or What You Will (Links to an external site.)
Cinematic Monologue
Twelfth Night. Act 2 Scene 2 (Links to an external site.)
Twelfth Night – Viola’s “Ring Soliloquy” (Links to an external site.)
How do the performers guide the interpretation with their facial expressions, physical gestures, and diction (stressed words, pauses, etc.)?
Compare and contrast the use of costumes, props, and sets to convey the scenario.
Discuss the relationship between actor and audience in the staged performances.
What opportunities and limitations do the two cinematic versions provide?
Length: 500-word minimum
Format: MLA, including in-text citations and a list of references
What stagecraft details would further guide this interpretation?
Broadway musicals are a popular medium for breathing new life into historical figures—(Alexander) Hamilton—and presenting aspects of contemporary society and culture in a new way—The Book of Mormon. Unlike opera, which is typically set to Classical or modern art music, musicals tend to draw from contemporary popular music styles.
Select either an overlooked or misunderstood historical figure or a distinct sub-culture (not musically themed) and discuss what type of popular music would influence its presentation as a musical.
Describe characteristics of the music genre’s style such as melody, rhythm, texture, and timbre, and reference three example pieces in your essay with YouTube links cited at the end.
Explain how your chosen style of music would guide the audience’s attitude toward the historical figure or cultural group and, perhaps, offer an alternative viewpoint than ones frequently held.
What stagecraft details would further guide this interpretation?
Name a real-life character from history or current times and explain his or her tragic flaw and the consequences of that flaw.
In any genre of literature, it is the action of the characters that draws us into the story. Their challenges, decisions, tragedies, and triumphs focus our attention, revealing a broader aspect of the human condition as well as, perhaps, some facet of our own. One of the oldest literary devices used is to expose a character’s “tragic flaw” at some point in the story line. A “tragic flaw” is defined as an imperfection, personality defect, or ego-driven foible that influences and affects motives and ultimately brings about a downfall of either the hero or someone close to the hero. For example, Hamlet’s inability to make a decision eventually leads to many tragic events.
Name a real-life character from history or current times and explain his or her tragic flaw and the consequences of that flaw. Elaborate on the conditions leading to the flaw and how the downfall could have been avoided. Two such examples are Tiger Woods and Amy Winehouse.
Research is required! You must indicate knowledge.
Based on the research above, assess which steps of the buyer behavior model influencers can affect.
Focus
Module 2 – Case
PROMOTION, INFLUENCERS AND ETHICS
Assignment Overview
Influencer Marketing
Large corporations routinely use celebrity endorsers in advertising and marketing campaigns. Many of these stars make millions from these deals. Their faces and names are found in all forms of advertising and marketing. They often become synonymous with brands they represent.
Let’s talk about influencers – a word added to the dictionary in 2019. Social media ushered in a new era when “Everyperson” can become an influencer. We touched on influencers during this module’s discussions.
Case 2 Resources
Influencer Marketing’s Surprising Rise Of The ‘Everyperson’ (2021)
Six Influencer Marketing Trends To Watch In 2021 (2021)
What You Need To Know About Working With Nano Influencers (2021)
Diversity In Influencer Marketing: Why Your Brand Needs To Get It Right (2020)
Impact of Social Media on Consumer Buying Behavior (2020)
How influencer marketing will evolve as Gen Z’s sway grows (2021)
How Does Social Media Impact Consumer Buying Behavior? (2019)
Case Assignment
Using the module’s readings, other resources, and at least one article published in 2020 or 2021 from Trident Library’s ProQuest Central, a full-text database, write about how influencers have become an important part of marketing.
Influencers: Defined
Explain what influencers do. Talk about the most important information. Cite and reference your sources. (1/2 page)
Buyer Behavior
Next, write about the Buyer Behavior and what businesses must understand to better promote their goods or services. Cite and reference your sources. (1 page)
Influencer Examples
Provide two examples of social media influencers. Deliver an analysis of what each one does to influence followers. It is important to include citations for your research. (1 page)
Making Connections
Based on the research above, assess which steps of the buyer behavior model influencers can affect. Provide rationale. Cite and reference your sources. (1/2 page)
No quotations are permitted in this paper. Each paragraph (except the introduction and conclusion) must contain at least one in-text citation.
Since you are engaging in research, be sure to cite and reference the sources in APA format. NOTE: failure to use research with accompanying citations to support content will result in reduced scoring “Level 2-Developing” on the grading rubric.
This is a professional paper, not a personal one based on feelings. It must be written in the third person; this means words like “I”, “we”, and “you” are not appropriate.
Assignment Expectations
Use the attached APA-formatted template (MKT301 Case2) to create your submission.
The template is set up in APA 7: double-spacing, font, margins, headings, page breaks, APA help links.
Your submission will include:
Trident University International’s cover page
A paper with APA citations (2- to 3-sentence introduction, 3-page body, 2- to 3-sentence conclusion)
The reference list page in APA format
Write a 300- to 350-word article that communicates how this company/organization is giving back and being socially responsible.
Module 2 – SLP
PROMOTION, INFLUENCERS AND ETHICS
Assignment Overview
Ethics and Social Responsibility
When huge corporations or their leaders have ethical lapses, they often become worldwide headlines. Some companies survive the negative publicity, but others do not recover. On the other hand, when organizations do the right thing or give back to communities, they may not receive as much coverage. Let us consider Corporate Social Responsibility (CSR) as a part of our marketing toolbox.
Session Long Project 2 Resources
The Influence of Advertising (2021)
Managing a Socially Responsible Business (2021)
Trends in Ethics and Corporate Social Responsibility (2021)
Corporate Social Responsibility (CSR) (2021)
Ethical and Legal Issues in Entrepreneurship (2020)
Corporate Social Responsibility and Social Entrepreneurship (2020)
Emerging Trends in Ethics, CSR, and Compliance (2020)
SLP Assignment Expectations
Writing an Online Article
Research a company that is doing good things for the community, a cause, a group, or the environment. Write a 300- to 350-word article that communicates how this company/organization is giving back and being socially responsible. The article is part of a marketing promotion or a way to strengthen the brand and support its message. It may be written in 1st person plural (we, our) as if you are an employee of the company.
Include at least two Hashtags for the article. You may want to search for a hashtag generator to help.
Insert three hyperlinks within the article linked to authoritative sources on the subject and one linked to the source used to write this project. Be sure that the article or site to which you are linking is a quality source with which the company wants to be connected. How to insert a hyperlink.
Hyperlinks at work: A Trident undergraduate degree and graduation are not far off. Soon, you will be hanging your diploma and moving on to the next chapter in your career.
SLP Assignment Expectations
Use the attached template (MKT301 SLP2) to create your submission.
Your submission will include:
The completed template.
What laws is the employer violating?
For your complete assignment, write a narrative essay in APA format (minimum 1200 words in the narrative) in which the questions below are addressed. Base the response on scholarly sources; do not simply restate the material in the text and Attend lecture. Remember to use the third person. Cite a minimum of three scholarly (peer reviewed) articles (at least one minimum for each question below). Your textbook can be one of them. Do not use websites other than the library databases. Cite the sources in APA format with in-text citations, as appropriate. Include a single labeled reference list at the end of the narrative. Please remember that meeting the minimum will not earn full credit.
- A female crane operator was told it was company policy that crane operators urinate over the side of their cranes rather than stop work to take bathroom breaks. Management justified the policy by saying that there was a shortage of staff and that it was necessary for the cranes to operate continuously in that area of the plant. Further, crane operators received a “premium” for working under these conditions. Shifts for crane operators were typically twelve hours. There was evidence that the same policy was applied to male crane operators and that they routinely urinated over the side or back of their cranes in lieu of bathroom breaks. The employer offered the woman some alternative jobs, but none were crane operator positions at the same wage. She filed a complaint with the EEOC.
- What laws is the employer violating?
- The EEOC offered the employer the opportunity to try mediation. Should the employer accept?
- Assume you are the mediator. What would you recommend to the parties?
What do you see as the challenges within this organization for managing diversity, the strategies for doing so, and the critical role played by Human Resources.
For your complete assignment, write a narrative essay in APA format (minimum 1200 words in the narrative) in which the questions below are addressed. Base the response on scholarly sources; do not simply restate the material in the text and Attend lecture. Remember to use the third person. Cite a minimum of three scholarly (peer reviewed) articles (at least one minimum for each question below). Your textbook can be one of them. Do not use websites other than the library databases. Cite the sources in APA format with in-text citations, as appropriate. Include a single labeled reference list at the end of the narrative. Please remember that meeting the minimum will not earn full credit.
- You are the HR Director of an organization that in the past year has grown from 6 employees to now over 100. When looking at the diversity within your fast-growing organization you realize that your diversity does not adequately represent the surrounding population. Furthermore, it has been brought to your attention that there has been mounting tension between some of the employees along racial lines. What do you see as the challenges within this organization for managing diversity, the strategies for doing so, and the critical role played by Human Resources.
If the sales leaders are considered to be employees, what compensation are they entitled to?
For your complete assignment, write a narrative essay in APA format (minimum 1200 words in the narrative) in which the questions below are addressed. Base the response on scholarly sources; do not simply restate the material in the text and Attend lecture. Remember to use the third person. Cite a minimum of three scholarly (peer reviewed) articles (at least one minimum for each question below). Your textbook can be one of them. Do not use websites other than the library databases. Cite the sources in APA format with in-text citations, as appropriate. Include a single labeled reference list at the end of the narrative. Please remember that meeting the minimum will not earn full credit.
- A company sells health insurance policies. The company has a large, independent contractor sales force. Some of its sales agents, usually after a significant period of service, are promoted to the position of sales leader. Sales leaders agree to remain as independent contractors when they are promoted. Sales leaders do little selling of policies; instead, their main responsibilities are recruiting, training, and managing sales agents. The income of sales leaders is mainly derived from overwrite commissions on their subordinates’ sales. The company retains control over the hiring, firing, assignment, and promotion of sales agents. The company determines sales leaders’ territories and does not permit them to sell other insurance products or operate other businesses. Sales leads are distributed by the company, and sales leaders are prohibited from purchasing leads from outside sources. Sales leaders set their own hours and conduct their day-to-day activities largely free from supervision. Attendance at company meetings and training sessions is generally considered optional for sales leaders. Sales leaders receive no benefits, and the company does not withhold any of their pay for tax purposes. Several sales leaders sued for overtime pay under the Fair Labor Standards Act.
- Based on the criteria outlined in the text and Attend, discuss the arguments for and against the sales leaders being considered employees or independent contractors.
- If the sales leaders are considered to be employees, why would they or why would they not be subject to the Fair Labor Standards Act?
- If the sales leaders are considered to be employees, what compensation are they entitled to?
Describe the major differences between bullying and conflict.
Weekly Assignment 3: Conflict Resolution Leadership
Read the articles below and answer the following questions:
How to Deal with Workplace Bullying and Conflict
How the Best Leaders Resolve Conflict
Answer the following:
1. Describe the major differences between bullying and conflict.
2. What are the things Leaders should DO in conflict resolution?
3. What are the things Leaders are suggested DON’T do in conflict resolution?
4. Describe a situation where you were either the victim of bullying or witnessed someone else being bullied. What made this situation bullying vs. conflict?
5. As a Leader witnessing the situation described in #4, what could you have done to promote resolution?
The United States Constitution established which court systems?
Complete the following ten questions with a minimum of five (5) sentences fully detailing each response. Identify each question you are answering. Answers should incorporate the federal court site information and the questions being asked. Complete sentences are required. (Example of incorporating the question into a sentence, #1: The ‘XCV’ Court system was established under the United States Constitution under section XWA of the Constitution, which states “fhfhsncbeu”.)
Answer the following questions based on the court comparison chart information:
- The United States Constitution established which court systems?
- Has Congress used the Constitutional power to create courts? If so, how have they used this power?
- Which court system handles disputes with Last Wills and Testaments?
- Where can people go if they are not satisfied with the final decision in a state trial?
- Are Intermediate courts under federal control? If not, by what authority do the intermediate courts obtain their power?
- Where can people go if they are not satisfied with a federal trial court proceeding decision?
- What system of government does the United States have that causes it to have two court systems?
- Which court system conducts most of the criminal trials?
- When might a case move from the state court system to the federal system?
- Can a member of the House of Representatives nominate and confirm a federal judge?
- Can a USN Admiral onboard her ship decide the outcome of a private boating accident that occurred on the high-seas? Or, is there a specific court the parties must file their claim? What is the name of that court?
