In the topic of focus groups (Qualitative), both off-line and online, would the role of the moderator be a different one? Yes, no why? The issue I have is whether the composition of the focus group will be homogeneous or heterogeneous. The bigger issue is, does this vary too depending on whether the focus groups are online or not
In the topic of focus groups (Qualitative), both off-line and online, would the role of the moderator be a different one? Yes, no why? The issue I have is whether the composition of the focus group will be homogeneous or heterogeneous. The bigger issue is, does this vary too depending on whether the focus groups are online or not
