Prepare a messaging strategy for a 30-second TV advertisement aimed at selling the clients product
Prepare a messaging strategy for a 30-second TV advertisement aimed at selling the clients product.Specific Requirementsmessaging strategy should be prepared as a pitch to the client and submitted as a standalone PowerPoint presentation without any animation or narration. This pitch should include your:Messaging strategymessaging strategy should describe what you plan to communicate in your 30-second TV advertisement and why. To develop your messaging strategy, you will need to select: One or more beliefs (that is, attitudes or consequences) One or more attitude change strategies that you will apply to the target belief (or beliefs) you have selected. potential attitude change strategies include:o Reinforcing an existing belief.o Changing the evaluation of an existing belief.o Adding a new belief. Three (3) of the messaging techniques to implement your attitude change strategy. (SEE FILE ATTACHED)As part of your pitch, you will also need to justify why you selected this combination of:
