What do you see as the marketing opportunities and threats presenting in the Canadian market at the time of this case?

-??????????????????????- What do you see as the marketing opportunities and threats presenting in the Canadian market at the time of this case? What does the history of cannabis regulation in Canada tell us as marketers and entrepreneurs?— What ar??????????????????????e some of the key success factors of the Betty family?— What are some of the challenges that they will face in the future, and what would your advice be for them in handling them, from an entrepreneurial marketing perspective???????????????????????